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Strategic Thinking, Planning and Implementing 

DURATION: 24 hours (3 days) 

Course Description

This 2-day workshop will walk you through on tools for strategy analysis and choice, linking external forces to internal strengths and weaknesses.  The choice of strategies shall then be implemented through long-term and annual objectives by division, department, and individual.  Experiential learning and a little of the theoretical approach shall be applied in this workshop.   

Course Objectives

At the end of this course, the participant should be able to: 

  1. Review the company’s Mission and Vision to understand its relevance to the current industry environment.  

  2. Identify Opportunities and Threats to the organization as an external assessment affecting the industry where the organization thrives in.

  3. Identify Strengths and Weaknesses of the organization, to maximize the former and minimize the effect of the latter.

  4. Link Opportunities and Threats to Strengths and Weaknesses to formulate strategies through the use of a systematic, logical and rational approach to strategic choice.

  5. Achieve understanding and commitment from all managers and employees on the strategies and objectives formulated.

  6. Be more proactive in shaping the company’s business, to initiate and influence activities, to exert control over an organization’s own business entity.

  7. Link personal values with the corporate values to determine engagement and commitment to the strategies formulated.


An attendee who plans to participate in this workshop should at least have supervisory or management experience, but not strictly required.   

Who Should Attend

This course is highly recommended for business managers and executives or anyone who would like to learn the tools that can assist in developing strategic thinking and implementation.   

Course Content

  1. Introduction to Strategic Planning  

  2. Vision and Mission review using the mind-mapping tool  

  3. External Assessment: Opportunities and Threats Using the PEST Model and the Five Forces Model  

  4. Internal Assessment: Strengths and Weaknesses Using the Internal Forces Evaluation Matrix  

  5. Strategic Formulation using the TOWS Matrix  

  6. Strategic Prioritization and implementation using the Priority Matrix and SPACE Matrix  

  7. Strategic Execution via the Balance Score Card  

  8. Core Values Assessment and Self-Discovery  

  9. Synthesis and Conclusion  

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